European Commission
PCM approach to plan an efficacious information and communication strategy about Structural Funds
Submitted by robertachiappe on Thu, 2007-02-08 20:16. European Commission | PCM | SardiniaEuropean Commission, for current programming period 2007-2013 of the Structural Funds, underline the importance of the communication actions, highlighting the need of implementing such actions starting from a planning, realization, monitoring and evaluation process which is co-shared by all interested stakeholders. Formez, who support Italian Managing Authorities on Information and Communication plans, has implemented an experimentation with the aim of testing the applicability of Project Cycle Management (PCM) methodology to the drawing of the Information and Communication Plans. The experimentation took place by Sicily Region (in the South of Italy) on 2006 and was implemented in a three-days workshop, during which the key players of the Regional Operational Programme of Sicily Region (all the different stakeholders ) were invited to identify the Information and Communication problems of the interventions co-funded by Structural Funds in 2000-2006 programming period in order to identify future strategies and objectives.

